I can tell one thing about you. Very confidently. That is at least once in your lifetime you have tried searching for someone you just met or heard about. I bet you have! Going by that simple fact about most (almost all) of us, the world's most popular social media platform Facebook currently having more than 2.89 billion monthly active users shouldn’t seem surprising and instead, like an actionable insight for your business’ growth.. If keeping your business  up-to-date is your constant concern, then you’ll second that it’s not enough to just have a website in place, substantial social media presence matters just equally.
 

LinkedIn, the largest professional networking platform in the world, is popularly called the ‘Facebook’ of CEOs and entrepreneurs for the right reasons. This particular social media platform is very different from the other ‘mind-numbing’ platforms where people mostly scroll on for hours and end up wasting each minute without getting much done (excluding messed-up sleep cycle & compromised productivity). Unlike those, LinkedIn enables you to form valuable connections, find global business opportunities, gain professional insights, learn new skills, exchange updates regarding your industry & areas of business interest, keep ‘tabs’ on the career progression of old friends & colleagues and much more.

I wasn’t very quick to join the social media juggernauts squad - the 90’s strict parents you know, well, understandably! On a practical note, after having that same share of trips around the sun as my parents’, if you ask me, I’ve fairly the same opinion about my 12-year-old daughter exploring the social media universe and being “friends” with just anyone, sharing when, where, what’s up with her life during all the waking hours. The only difference is, my parents were social media novices themselves, so they looked at the social media engagement as just an  unnecessary way to kill time. And now, after ‘being there, having done that’, I call it the same and additionally, ‘potentially unsafe’ too.
 

According to popular research, 61% of consumers visit a website to compare product pricing. Knowing the market dynamics by scraping competitor pricing will help your business convert these customers. We, in this article, briefly explain why use price scraping to beat your competition.

Information is the most valuable commodity in the world. But in order to gain information, you need data! Unfortunately, all the abundant data on the internet is not open and available for download. So, Web scraping is the ultimate way to collect this data. Data once collected can be further analyzed to get valuable insights into almost everything! We have listed down 5 business benefits that businesses can leverage with ethical web scraping, but before that let’s see why web scraping is the need of the hour! 

Custom website scrapers help turn web content into useful data that can be analyzed for making informed business decisions. Web scraping is widely used amongst businesses in every vertical to reap a competitive advantage. Take a look at what factors to keep in mind before you think of custom developing a website scraper to have an upper hand for your unique business.

In the world of cut-throat competition, every commercial enterprise is trying to outdo each other.

“Where can I get new leads?” – the question that probably worries every other entrepreneur. In an industry where everything is customer-centric, competitor analysis is not a choice but a necessity. In this article, we will shed light on why competitor analysis is essential to not only predict the future but also delve in and strengthen the present. 

Need to gather data in order to make a decision? Looked around and tried everything? Still didn’t manage to get your hands on the required data? Let me guess. There’s data on a website and there’s no option to download and copy paste failed you!! FOMO? Worry not, we got you covered. The art of data scraping was omnipresent. The only difference is that, data scraping used to be a manual process earlier. Manual data scraping is definitely obsolete now as its tedious and time consuming and prone to human errors. Also, some websites has thousands of web pages now which makes it impossible to manually scrape by custom web scrapers. Thus automation! But, why is data scraping so essential for a business?