BinaryFolks Get a quote
BinaryFolks
BinaryFolks BinaryFolks
×
  • Services
    • Industries Served
    • Solutions Offered
    • Hire Experts
    • Education
    • Transportation
    • Ecommerce
    • Marketing
    • Media & Entertainment
    • Real Estate
    • Oil and Gas
    • Manufacturing

    Industries Served

    We developed sophisticated and comprehensive IT solutions for various industry verticals namely Education, transportation, eCommerce, Real estate, Oil and Gas etc.

    Explore More
    • Custom software development
    • Chrome Extension Development
    • AI Development Services
    • Blockchain Development
    • IOT Software Development
    • API Development
    • Enterprise Software Development
    • Mobile App Development
    • Web Scraping
    • Financial Software Development
    • Browser Extension Development
    • Business Automation
    • Geo Location
    • Data Visualization
    • Offshore development

    Solutions Offered

    We offer custom solutions for a variety of complex business problems for both Startups and Enterprises.

    Explore More
    • Hire Chrome Extension Developers
    • Hire Saas application developers
    • Hire PHP Developers
    • Hire Software Developers
    • Hire App Developers
    • Software Product Developers
    • Web app development company
    • Hire NFT Marketplace Developers

    Hire experts

    Hire our expert developers to solve your business specific problems.

  • Portfolio
    • Our Projects
    • Our Technologies
  • Company
    • About Us
    • Our Approach
    • Testimonials
    • Career
    • Blog
  • Contact Us
  • Get a quote
  • Services
  • Industry
  • Marketing Software Development
  • Wine Marketing Software

Wine Marketing Software

Wine marketing software to send targeted offers, increase conversion and uncover hidden markets.

  • CLIENT’S REQUIREMENT
  • solution
  • Technology Stack
One of the biggest California based established wine merchant company wanted us to build a marketing software to use all relevant data to make automated sales offer to customers. As with manual targeting and marketing, not all inventory gets marketing attention and also it’s very time consuming, they wanted us to use data mining to get an overall idea of their customer behavior and then determine which wines to offer to which customers, thus helping them target campaigns more accurately and efficiently and increase their return on investment.
We used sophisticated data mining techniques to send very targeted offers to premium customers in order to increase conversion rate, capture more customer wallet share, reduce man hours to send automated offer and uncover hidden markets. The mechanism we use is to send the emails in batches to the group of customers until the wine is sold out following a highly sophisticated business logic optimizing sales volume and making sure we don’t over communicate. We also track the emails sent and their responses to get an overall idea of the conversion rate.
Python, flask, azure, pandas, Azure SQL Server Database, Bootstrap , HTML-5 , CSS, Jquery
CLIENT’S REQUIREMENT

One of the biggest California based established wine merchant company wanted us to build a marketing software to use all relevant data to make automated sales offer to customers. As with manual targeting and marketing, not all inventory gets marketing attention and also it’s very time consuming, they wanted us to use data mining to get an overall idea of their customer behavior and then determine which wines to offer to which customers, thus helping them target campaigns more accurately and efficiently and increase their return on investment.

Solution

We used sophisticated data mining techniques to send very targeted offers to premium customers in order to increase conversion rate, capture more customer wallet share, reduce man hours to send automated offer and uncover hidden markets. The mechanism we use is to send the emails in batches to the group of customers until the wine is sold out following a highly sophisticated business logic optimizing sales volume and making sure we don’t over communicate. We also track the emails sent and their responses to get an overall idea of the conversion rate.

Technology Stack

Python, flask, azure, pandas, Azure SQL Server Database, Bootstrap , HTML-5 , CSS, Jquery

Previous Next
Online Survey Tool

Previous Project

Online Survey Tool

Automated Campaign Management Software

Next Project

Automated Campaign Management Software

Need Similar Features? Let's Discuss!

I am a*
  •  
  • Startup
  • Small Company
  • Medium - Large Company
Get a quote
Your Name*
Email*
I am a*
  •  
  • Startup
  • Small Company
  • Medium - Large Company
Your Requirement
Contact Us
Your Name*
Email*
I am a*
  •  
  • Startup
  • Small Company
  • Medium - Large Company
Your Requirement
Office Locations

1 Unit No. DK 1207, DLF The Galleria, AA - 1B, Newtown, Kolkata, 700156

2 113, Sutirmath East, Berhampore,
Murshidabad, West Bengal - 742101

  • USA Number +1-408-475-6464
  • India Number +91-7044064641 WhatsApp
  • sales-team@binaryfolks.com
Get a quote
Solutions
  • Custom Software Development
  • Mobile Development
  • Web Scraping
  • Browser Extension
  • Business Automation
  • GEO Location
  • Data Visualization and Analytics
  • Many more...
Industries
  • Media & Entertainment
  • Transportation
  • E-Commerce
  • Real Estate
  • Education
  • Marketing & Advertisement
  • Oil and Gas
  • Others
Company
  • Career
  • About Us
  • Contact Us
  • Testimonials
  • Approach
  • Blog
  • Privacy Policy
We are recognized by
  • www.clutch.co
  • www.goodfirms.co
  • www.softwareworld.co
  • www.topappdevelopmentcompanies.com
  • www.itfirms.co
  • www.topdevelopers.biz
  • www.crowdreviews.com
  • www.techreviewer.co
  • https://selectedfirms.co/
  • Our Choice

Corporate Identity No. U72900WB2017PTC222936, © BinaryFolks Pvt Ltd, 2012-2023. All Rights Reserved.

Email ID
Where we can send the PDF instantly !!!